Press lunch with the Head of Brazilian Trade and Investment Promotion Agency in the USA
iTrend organised the press lunch for Sergio Pessoa, Apex-Brasil, with business and IT journalists in St. Petersburg, Russia
The Brazilian Trade and Investment Promotion Agency (Apex-Brasil) promotes Brazilian products and services abroad and attracts foreign investments to strategic sectors of the Brazilian economy.
The Agency organizes diversified trade promotion actions with the aim of promoting Brazilian exports and marketing Brazilian products abroad. The Agency´s efforts comprise, inter alia, business platforms like trade and prospective missions, business rounds, support to the participation of Brazilian companies in major international trade fairs, organization of technical visits of foreign buyers and opinion makers with the aim of introducing them to the Brazilian productive structure and other selected initiatives designed to strengthen Brasil´s brand.
Apex-Brasil coordinates the actions related to foreign direct investment (FDI) attraction into Brazil, seeking to allocate resources in sectors of strategic relevance for the development of the competitiveness of Brazilian companies and of the country itself.
The press lunch was dedicated to Russian-Brazilian business relationships in the field of IT and high technological startups.
As a result, 12 journalists attended the press lunch, more than 20 publications appeared in mass media.